Media kit / 2026 Get in touch

Canadian creator & UGC

Willow-Rae

A real voice for everyday life.

I create candid content about parenting, everyday life and the issues that shape our communities. My style brings together honest conversation, practical storytelling and a sense of humour.

A look at the numbers

28 days: October 5–November 1, 2026

Facebook

245,768

Content views in 28 days

Followers
1,382
Views from non-followers
88%

TikTok

26,543

Video views in 28 days

Followers
6,913
Likes, comments & shares
1,904

Who’s following along

Audience snapshots

TikTok followers

Canada
51.4%
United States
15.3%
Women
52%
Men
46%
Other gender
2%

A majority-Canadian follower base.

Facebook audience

United States
79.5%
Canada
16.3%
Largest age group
35–44
Audience aged 35–44
30.7%

Lifetime audience demographics from the Facebook dashboard.

Ways we can work together

UGC for your brand

Personable product demonstrations, everyday scenarios and direct-to-camera videos for your brand’s channels.

Sponsored content

Thoughtful collaborations shared with my audience, built around a clear fit between your brand and my content.

Ongoing partnerships

Recurring stories and content series that give us time to develop a consistent voice for your campaign.

Deliverables, timelines, pricing and usage rights are agreed for each collaboration.

Selected content

A feel for my voice

Have a collaboration in mind?

Send your brief, timeline and the kind of content you’re looking for. Let’s see what we can create together.

carolot1387@gmail.com
Email Willow-Rae
About these numbers · updated November 2, 2026

Performance covers October 5–November 1, 2026. Facebook content views include multiple content formats; TikTok views are video views. Views count viewing activity, not unique people. TikTok followers are as of November 1; Facebook followers reflect the November 2 dashboard snapshot. Audience demographics are separate snapshots, with Facebook demographics reported on a lifetime basis.